Menstruation is a natural biological phenomenon. A woman menstruates approximately 2400 days in her lifetime. Nearly 60000 cases of Uterus cancer deaths are reported every year of which two-thirds are due to poor menstrual practices. So, Kola Vishali along with Tejobarath's 'Safe Period Happy Period' initiative is focused to create awareness about the need and importance of good and proper menstrual hygiene. They distribute VForever sanitary napkins as a part of their initiative.